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Nike Mural to Enhance Foot Locker Store

nike mural

From: Digital Artist / Illustrations / Specific to: / /

Mural Design for Nike & Foot Locker Store

Nike engaged Space Between to deliver an enhanced basketball space within the new Foot Locker store on Albert St in Brisbane. 

HAPPY DECAY was approved by Nike as a mural artist to deliver custom artwork for a mural-sized banner behind the fixtures, which expands to a pillar wrap and digital pillar creative within the Foot Locker store in Brisbane. 

Part of the work also included having the mural design to be used in motion graphics for a digital pillar.

Mural Design Phase

The mural artwork needed to be produced in a very short turnaround time which included initial sketches & colour palettes. This was then followed by fleshing out designs and then design assets ready for the outcome and store installation.

The overall design direction for the mural artwork was to focus on the game and culture of basketball.

Below you can view the initial concept development and then the final mural artwork.

mural nike
Fleshing out design concepts, and colour palettes for a grey and colour version
Nike mural concepts
Concept development of the mural artwork
colours on nike mural
Experimentation of movement through bold shape and colour contrast
Nike mural
Final Nike mural artwork

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