From: Tips & Tricks / Specific to: Mural Artist
Advice on finding mural clients
Here are 3 tips on how to find mural work.
- Word of Mouth
- Network with other mural artists
- Reach out to your local council
My first mural job
When I first started painting murals from a commercial perspective, word of mouth got me my first paid mural.
So my first tip is to let people know you are a mural artist. I know that sounds obvious, but if you are not already doing it, do it.
Mural artists network
What can sometimes happen with mural artists is they will be asked about doing a job that doesn’t fit within their skill set or services offered. It could work in your favour to reach out to other mural artists who differ from your style and see if you can receive referrals from them.
There is also the idea that it could work as a collaboration.
Council murals
Commonly, councils will be looking for mural artists from time to time. So it would be a good idea to see who or which department looks after mural tenders or expressions of interest.
In Canberra for example there is a specific department that deals with public art and murals.
Finding Mural Clients
Finding mural clients involves a combination of networking, marketing, and showcasing your work. Here are some suggestions to help you attract mural clients:
Build an Online Portfolio:
Create a professional website or use platforms like Instagram, Behance, or Pinterest to showcase your portfolio of mural work.
Include high-quality images of your previous projects, along with descriptions highlighting your skills and style.
Social Media Presence:
Utilize social media platforms to share your work, engage with potential clients, and build a following.
Use relevant hashtags to increase the visibility of your work to a broader audience.
Local Networking:
Attend local art events, community gatherings, and networking events to connect with potential clients.
Partner with local businesses or art organizations to increase your visibility.
Collaborate with Local Businesses:
Offer your services to local businesses, cafes, or restaurants to create murals on their premises.
Collaborate with property owners or managers to enhance public spaces with your art.
Online Platforms:
Join freelance platforms like Upwork, Fiverr, or Thumbtack to find clients looking for mural artists.
Keep your profiles updated with your latest work, skills, and client testimonials.
Word of Mouth:
Encourage satisfied clients to spread the word about your services.
Offer referral incentives to clients who refer new business to you.
Collaborate with Interior Designers:
Build relationships with local interior designers who may have clients in need of mural services.
Attend design-related events or join online communities where you can connect with professionals in the industry.
Workshops and Classes:
Host mural painting workshops or classes to showcase your skills and meet potential clients.
This can also be a way to connect with individuals interested in hiring a mural artist for their space.
Public Art Programs:
Explore opportunities with public art programs or community initiatives that may be looking for muralists.
Check with local government agencies or art councils for potential projects.
Offer Free Consultations:
Provide free consultations to potential clients, discussing their ideas and needs. This can help build trust and demonstrate your expertise.
Remember, consistency and perseverance are key when building your client base. Keep refining your skills, staying active in your community, and promoting your work through various channels.
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